Black Friday and Cyber Monday: what’s it all about?
Let’s start with Black Friday; traditionally, Black Friday is the Friday immediately after Thanksgiving when retailers begin the holiday shopping season.
It’s based around retailers making such impressive discounts that bargain-crazed customers will try to break the doors down before the shop opens – although recent years have seen Black Friday morph into an online shopping phenomenon.
Online shopping is going to be even more important this year, as the pandemic means social distancing measures will be enforced in many stores, and buyers will be more reluctant to shop in person.
What’s the difference between Black Friday and Cyber Monday?
Aside from the dates, the traditional difference between Black Friday and Cyber Monday is that Black Friday deals can be found online and in physical stores, whereas Cyber Monday is purely dedicated to online discounts.
This year, with most people staying home for safety, retailers made virtually all of their best deals available online. That, combined with the month-long deal schedule, makes the difference between Black Friday and Cyber Monday more confusing than ever.
Are the Black Friday sales worth it?
Sure, the Black Friday sales are a great time to bag a bargain. But just remember they’re not the only time you’re going to be able to access some great discounts.
There are still bargains to be had throughout the year. And big sales can be an excuse for retailers to shift a bunch of product at not-especially-bargain prices. So try not to get swept up in the moment and buy for the sake of buying.
Remember that you might be able to talk some retailers into giving you discount prices ahead of the sale, while others might honour discounts after the sale frenzy has settled down. And others may be starting their sales at the beginning of November or even late October to capture the consumer dollar early.
Sources: Techradar, Choice